HoopsHype League rumors

August 26, 2014 Updates

The NBA is expanding the area that must be clear behind the basket and cutting the number of photographers along the baseline in an effort to improve player safety. The new regulations, calling for an extra foot of open space on both sides of the basket stanchion, were sent to teams Tuesday by league president of operations Rod Thorn and executive vice president of team marketing and business operations Amy Brooks in a memo that was obtained by The Associated Press. USA Today Sports

Thorn says clearing the congestion behind the playing area was planned even before Indiana's Paul George broke his right leg when he crashed into the stanchion last month during a USA Basketball exhibition game. "The conversations about this topic preceded Paul's injury by several years," Thorn said. "As a matter of fact, at our league meetings in July we informed our teams this was the direction we were going. But of course when an injury occurs like the one to Paul, it reaffirms the changes we have made and the need to continue to evaluate our policies." USA Today Sports

August 12, 2014 Updates
July 31, 2014 Updates

The NBA announced Thursday that it would be putting its social media identifier, @NBA, right under the words "official game ball," becoming the first league to usher social media literally into the players' hands. "We have a young, tech-savvy fan base," Melissa Rosenthal Brenner, the league's senior vice president for digital media, said. "This acknowledges our commitment to being part of the conversation." ESPN.com

June 19, 2014 Updates

When the Charlotte Hornets unveiled their new uniforms Thursday, many fans noticed a small but telling detail: The NBA's ubiquitous red, white, and blue logo was missing from familiar position on the upper-chest area of the new jerseys. Instead, it appeared on the back, above the player names. The Hornets won't be alone. All NBA teams will be wearing the NBA logo on the back for the 2014-15 season, the league confirmed to ESPN.com. A league official called it a "stylistic move" but declined to comment further. ESPN.com

The move is sure to fuel speculation that the NBA is preparing to move ahead with its long-planned program of jersey advertising. Removing the league logo from the front of the jersey will clear more space for an ad patch and remove what would otherwise be a competing visual icon. Annual revenue from jersey ads has been estimated to be in the $100 million range. ESPN.com

June 8, 2014 Updates
May 27, 2014 Updates
May 13, 2014 Updates
April 26, 2014 Updates
April 24, 2014 Updates

Another change that is likely coming in the NBA under Silver is the placement of corporate sponsors on team jerseys. Though an official timetable wasn't discussed, Silver said "ongoing discussions" are taking place. "It's inevitable that there will be some sort of branding on our jerseys. We're a global league and we have a unique opportunity to help extend the coverage that our business partners can receive," Silver said. USA Today Sports

Silver declined to state specifics, but said that sponsorships would likely be in the form of a patch on the jerseys. "I can tell you that there's a lot of interest from companies that want that kind of participation with our teams," deputy commissioner Mark Tatum added. USA Today Sports

April 22, 2014 Updates

Coon notes that under the current CBA, players are guaranteed 50 percent of the league’s forecasted BRI and 60.5 percent of the difference between forecasted revenue and actual revenue, meaning players are set to receive a total of $2.384 billion next season. Given the favorable terms awarded to owners in the 2011 CBA and the improved financial health of the league and its teams, Coon predicts NBA players will activate their opt-out clause in 2017 from the CBA and re-negotiate to get a larger piece of the league’s revenue. A lock-out would result: I expect the players to opt-out in 2017, and for the league to impose a lockout on July 1, 2017 (because they can’t do business without an agreement in place), However, negotiations will be quick and smooth (similar to 2005), and there will be a new CBA in place in time for the 2017-18 season to begin on time. The Fields of Green

With the salary and luxury cap bars moving up an estimated $5 million next season, teams across the league will have added space to bid for big free-agent names such as Carmelo Anthony and Luol Deng. This will be a small boost to teams who have the funds to throw big-money contracts at players but perhaps did not have adequate space under the cap. Five million is not a large increase in space, but it is not insignificant. If the trend continues with BRI increasing at a 7.7 percent annual rate and team balance sheets becoming healthier, the salary cap would conceivably increase year after year and give large-market teams more room to spend, ironically a development the 2011 CBA intended to curb. The Fields of Green

April 18, 2014 Updates

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