HoopsHype Playdom rumors

April 21, 2011 Updates

Major sports brand joins the social network fray Disney’s social unit Playdom is brining the NBA franchise to Facebook. The Californian social studio was last year acquired by Disney for $563.2 million, with another $200 million on offer based on future performance. It has partnered with NBA Digital to build a fantasy team game, where Facebook users can hand pick NBA stars from 1946 to the present day. Develop

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