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May 9, 2015 Updates
April 18, 2015 Updates

A video game simulation of the NBA playoffs sees the Golden State Warriors beating the Cleveland Cavaliers, after getting by what would have been an exhausted San Antonio team. The 2K Sports simulation Friday culminated with the Warriors topping the Cavaliers in six games, with Stephen Curry winning NBA Finals MVP after scoring 46 points in the clincher. Boston Herald

March 1, 2015 Updates

Oculus Rift is Facebook’s virtual reality headset, and it could make them huge profits by changing the way we consume sports in the future. Much of the excitement about Oculus Rift, which Facebook acquired for $2 billion last March, was about its role in the video gaming world. Many saw Oculus Rift revolutionizing gaming by creating far more immersive e-worlds than ever before. However, now, Oculus Rift and other virtual reality vendors are rumored to be looking to use this technology to produce an infinite amount of courtside seats that it could sell to sports fans. SportTechie

January 28, 2015 Updates
January 26, 2015 Updates

Jorge Sierra: Wish granted: Hassan Whiteside gets huge #NBA2K15 rating boost. shar.es/1bUkvw vine.co/v/OTO57dwBqrr Twitter @hoopshype

December 17, 2014 Updates
December 16, 2014 Updates
November 20, 2014 Updates
October 15, 2014 Updates

That relationship is no less important in NBA 2K15's MyCareer mode. A veteran teammate takes on the mentor role with your digital self and serves as a sounding board, self-esteem builder, and occasionally as a reality check. That mentor -- if you're playing for the Suns, anyway -- is Markieff Morris. Originally, Morris revealed, that role was reserved for eight-year veteran Channing Frye. Once he signed with Orlando in the offseason, however, 2K Sports turned to the now longest-tenured Phoenix Sun for the job. "It was a lot of fun," Morris said. "It took about four hours. I sat in front of my TV, and the set up headphones and put all these cameras in front of me. I just talked and gave them facial expressions and they recorded everything." NBA.com

September 25, 2014 Updates
September 16, 2014 Updates
September 12, 2014 Updates
June 11, 2014 Updates

The Electronic Entertainment Expo is known to attract a few famous people, and this year is no different. At Activision's E3 booth on Monday, the video game publisher hosted a pair of NBA stars: Houston Rockets guard James Harden and Washington Wizards guard Bradley Beal. Beal was there to get a closer look at Call of Duty: Advanced Warfare, which launches in November. "I love it," says the Wizards guard. "It's definitely better than the last one. It's cool to be able to get a hands-on experience." Beal considers himself a big fan of Call of Duty, but says he enjoys sports games, too, such as the NBA 2K and Madden NFL series. "Video games are probably one of my biggest hobbies," he says. "Whenever I get a chance to get away from basketball for a little bit, this is what I do." USA Today Sports

May 6, 2014 Updates

For the cover of basketball video game NBA 2K15, publisher 2K Sports has recruited the league's Most Valuable Player. The company confirmed Oklahoma City Thunder superstar and newly-crowned NBA MVP Kevin Durant will appear on the cover of NBA 2K15 when it launches this fall. "I've been an avid fan and player of NBA 2K since I was a kid, and being selected as the sole cover athlete of NBA 2K15 is an amazing accomplishment at this point of my life," says Durant in a statement. "I feel like my time has come." USA Today Sports

October 1, 2013 Updates

NBA legend Michael Jordan believes he could beat LeBron James in a one-on-one basketball game when he was in his prime. He’s not sure about Kobe Bryant. In a video promoting the NBA 2K14 video game that is being released today, Jordan said there’s a long list of players he would’ve liked to have played one-on-one — Jerry West, Elgin Baylor, Julius Erving, Carmelo Anthony, Dwyane Wade, Bryant and James, who dons the cover of this year’s game. “I don’t think I would lose,” Jordan said in the video, before smiling and adding, “Other than to Kobe Bryant because he steals all of my moves.” CBS Philly

September 25, 2013 Updates

What's the rumor we hear about NBA Jam being haunted? We had already finished making NBA Jam when Drazen Petrovic died. The game had already shipped and he was on the Nets. So we had all of these coin-op machines around, and one night we were playing Mortal Kombat and there was a Jam machine next to it, and all of a sudden the game started calling out "Petrovic!" "Petrovic!" And this only happened after Petrovic had died. Everyone started freaking out. Something weird was going on with the software, and to this day, if you have an original NBA Jam machine every once in a while it will just yell out "Petrovic!" It's wild. ESPN.com

September 19, 2013 Updates

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