Storyline: Lonzo Ball Shoes

39 rumors in this storyline

For the first time since his NBA preseason debut, Lonzo Ball wore his own signature shoe—the Big Baller Brand ZO2 Prime Remix—to a Los Angeles Lakers game, according to ESPN’s Jovan Buha. This time around, though, he wore them for little more than warming up before the Lakers’ exhibition finale against the Clippers and warming the bench during Friday night’s game at Staples Center.

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5 months ago via ESPN

Los Angeles Lakers rookie Lonzo Ball said he is still deliberating on whether he will wear other shoe brands in addition to his Big Baller Brand this season like he did when he created a stir at the Las Vegas Summer League. “Who knows,” Ball said when asked if he will wear other brands such as Nike and Adidas during his rookie season. “Probably my shoes, though, thinking about it right now. “I’ll definitely be in my shoes the first game and then just go from there.”
7 months ago via ESPN

After each stateside brand passed on expressing interest, Big Baller Brand engaged China-based athletic brand Anta to discuss a potential partnership. Anta currently has traditional sponsorship deals with Klay Thompson and Rajon Rondo, and made signature shoes for Kevin Garnett for his final seven seasons in the league. After a “round of conversations,” according to a source, Anta declined repeated requests for a follow-up meeting after Big Baller Brand presented them with a private label manufacturing concept.
7 months ago via ESPN

Since launching the $495 pre-order edition of the ZO2 sneaker, along with an autographed $995 “collector’s edition,” Big Baller Brand is on the hook to both manufacture and deliver the shoe to customers by the Nov. 24 promised ship date. More than 700 pairs have already been ordered. All things considered — sky-high price, six-month shipping delay, brand that has never before made a shoe — it’s a respectable number that beat out the expectations of several rival industry sources.
7 months ago via ESPN

In negotiations with the big brands — Nike, adidas and Under Armour — LaVar made it known that he was looking for $1 billion and wanted those brands to sublicense his Big Baller Brand. The shoe brands quickly passed. Days later, the first Big Baller Brand shoes launched on the company website. Industry sources indicate that a deal for Ball from the traditional companies originally fell in the $1.5 million a year range. Playing on the Lakers, plus the power of his holdout, could boost that up over $2 million a year.

Sports apparel giants Nike, Adidas and Under Armour were reportedly prepared to offer UCLA point guard Lonzo Ball, a top prospect in the 2017 NBA draft, a $10 million shoe contract, but his father, LaVar Ball, wanted a “more lucrative” deal. ESPN’s Darren Rovell reported the information during an appearance this week on the Dan Patrick Show, per Brad Crawford of 247Sports. “We said Tiger (Woods) might be the next Jordan taking over, but there is no next Jordan in basketball or probably no next Jordan anywhere,” Rovell said. “I know that’s going to disappoint LaVar Ball, but I think you have to say that.”

Rovell went on to say LaVar Ball is betting on his Big Baller Brand rather than taking a deal that could have doubled his son’s rookie salary. The ESPN business reporter told Patrick he’s surprised the patriarch didn’t take a different route after the Los Angeles Lakers landed the second overall pick. “It’s strange to me that LaVar didn’t at least fold some of his cards and go back to the shoe companies in earnest,” he said. “After the Lakers thing goes down and the perfect scenario is going to unfold, the new deal, Nike (to) five years and $20 million. But what does LaVar Ball do? Instead of saying he now wants $1 billion, he now wants $3 billion.”
9 months ago via ESPN

LaVar Ball said Wednesday that if Nike, Under Armour or Adidas wants to make a deal with his Big Baller Brand now, the asking price is $3 billion. He also explained that he sees no need to market his products to women. In a wide-ranging, sometimes contentious interview with Fox Sports 1’s “The Herd with Colin Cowherd,” LaVar Ball reiterated that he wants his son, NBA prospect Lonzo Ball, to play only for the Los Angeles Lakers and revealed he has sold 400 to 500 pairs of $495 ZO2 shoes since they launched two weeks ago.
9 months ago via ESPN

Fox Sports reporter Kristine Leahy, whom Ball earlier referred to as a “hater” and told to “stay in your lane” after she pressed him on the number of shoes sold, argued that for Big Baller Brand to be appealing to the big shoe companies, he would have to market his products to women. Ball scoffed at the idea. “Yeah, if you have a women’s company. … We’re talking about Big Baller Brand,” he said. Later in the interview, after several tense exchanges with Leahy, Ball said: “I never disrespect women, but I tell you what, if you act like that, something’s coming to you and it’s OK.”
9 months ago via ESPN

Those stars waited until they were stars to cut out the middleman. But already LaVar’s called out: the shoe companies, the NCAA, AAU basketball teams run by shoe companies, retail stores taking a cut of shoe and merchandise sales — basically all the gatekeepers of the world he’s trying (to conquer. Is he trying to change the system or work it? That might not matter, as long as at least one of his sons lives up to the hype he’s created for them. “People don’t understand the movement,” he says. “This is a power play to show everybody, ‘Yo, we don’t need you to make this s — .'”

LaVar Ball’s plan to make Nike and Adidas regret passing on a co-branding opportunity with his son Lonzo and Big Baller Brand appears to be heading in the wrong direction. At yesterday’s Ballislife All-American Game at Long Beach City College, photographer Cassy Athena snapped this shot of the Ball family—LaVar, Lonzo and LaMelo—sitting courtside. Immediately, people noticed that despite unveiling Lonzo’s ZO2 Big Baller Brand signature sneaker earlier week, the brothers were laced up in Jordan Retros, while LaVar wore the Adidas Energy Boost 3.
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February 19, 2018 | 3:46 pm EST Update
DeAndre Jordan came close to being dealt to the Cavaliers, according to ESPN’s Adrian Wojnarowski, but the deal fell through because the Clippers were unwilling to absorb Iman Shumpert’s salary. This makes the summer ahead that much more interesting for Jordan. With the salary cap flattening, only seven teams are expected to have over $10 million in cap space. There were 10 such teams last summer and 25 in 2016, as ESPN’s Bobby Marks and Brian Windhorst recently wrote. A dearth of free-agent funds will lead to a hard choice for Jordan, who has a player option worth $24.1 million for the 2018-19 season. But multiple league executives think it’s unlikely that he’d receive that type of money annually on the open market. Most of the teams that are expected to have money, like the Hawks, 76ers, and Nets, don’t need an expensive 30-year-old rim-running center, and the teams that do need one won’t have to pay him max money.
Storyline: DeAndre Jordan Free Agency
Multiple executives and agents think DeAndre Jordan’s decision might depend more on where he wants to play than the money he can make. Jordan said on February 9 that he wants to be somewhere he’s wanted, and he doesn’t know whether that can be said about the Clippers. Still, you need to be careful about the emotional roller coaster players experience ahead of free agency. Jordan might not have been happy to have been shopped in January and February, but things can change by June.
Paul George’s candidness is unique. I can’t recall a player so openly flirting with the idea of leaving his current team. But what does it all mean, anyway? The latest noise from NBA executives is more of the same. Most buy into the fact George is drawn by Los Angeles and will leave unless the Thunder reach the NBA Finals. Others have become increasingly skeptical that he’d leave Oklahoma City. One executive said via text on Sunday that he could see George signing a one-year extension with the Thunder then reviewing his options for 2019 when a larger chunk of star free agents to potentially team up with will be available. The same is true for LeBron James, who led the rejuvenated Cavaliers to four straight wins entering the break.
The expectation is that the Heat will explore moving the final two years of Tyler Johnson’s contract as early as this summer, but the backloaded nature of his deal isn’t the only reason that it will be difficult to achieve. In addition to making $19.2 million both next season and in 2019-20 (the final two years of his contract), Johnson confirmed he also has a 15 percent salary bonus if he’s traded. The Heat must pay that trade kicker, which would be worth $3.2 million if he’s traded this summer.
Storyline: Tyler Johnson Trade?
But the team trading for Johnson would need to add $1.6 million to his cap hit the next two seasons, putting that annual cap hit at more than $20 million for the team trading for him. He said his agent, Austin Brown, smartly inserted that trade kicker to make it more difficult for a trade to be completed, because Johnson is happy with the Heat. Any attempt to trade Johnson would be driven by two financial motivators: 1. The desire to avoid paying a luxury tax if the Heat re-signs Wayne Ellington, re-signs Dwyane Wade or uses a midlevel exception. 2. To increase the chance of Miami having meaningful salary cap room in 2018 or 2019. Even if Johnson is dealt for an expiring contract, the Heat wouldn’t have much cap room in 2018 unless more salary is purged.
Over the next 96 hours, [Victor Oladipo] would host one party at a club with Cardi B, another with Snoop Dogg and Floyd Mayweather. He’d sing with Jamie Foxx, dunk with Black Panther and toast Michael Jordan’s birthday at a $100 million mansion in Bel-Air. He’d play Jenga in a sneaker store stock room with someone who goes by The Shiggy Show, an apt moniker for the weekend, and he’d dance alone in front of 1,000 people at a practice. He’d eat sushi from Katsuya and chicken from Popeyes. He’d ride in enough Mercedes Sprinters to fill a presidential motorcade, protected by three security guards and primped by two stylists. They would present him with approximately 40 ensembles, a dozen of which he would wear. He’d wake up early to toss 12-pound medicine balls and do plyometric pushups in the J.W. Marriott fitness center, and at 9 a.m. Sunday, he’d watch online the weekly sermon delivered by Pastor John K. Jenkins at First Baptist Church of Glenarden back home in Maryland.
His parents, Chris and Joan, immigrated to the United States from Nigeria 32 years ago. They prized education, not sports, and Chris held two jobs so Victor Oladipo and his three sisters could attend private schools. “I never really saw my dad because he was always working,” Oladipo recalls. “We didn’t have a great relationship.” While Joan warmed to hoops, Chris never did, driving a wedge between father and son. He rarely met Victor’s coaches or teammates. In each of his first three NBA seasons, Oladipo went to All-Star Weekend, either for the Rising Stars Challenge or the Slam Dunk Contest or the parties. But last February, he flew to Washington D.C. instead and sat in Chris’s office for three-and-a-half hours. “It had been a long time since we had a real conversation,” Oladipo says. “But you’ve got to work at it, because he’s your dad, so his opinion means more than anybody’s. He told me he believes in me, and that gave me a huge boost.”