Adrian Wojnarowski Rumors

That’s the foundation of a compelling site, and from Wojnarowski’s conversation with Nolan it sounds like The Vertical will go after some interesting stories: We are going to use the access we have around the league to go inside. One of the first stories we’ll have when we launch on Friday is Michael Lee, who we hired from the Washington Post who’s tremendous, spent two or three days inside the coaching staff of an NBA team as they prepared for a game. In the locker room, in the coaches meetings. We want to take people inside, kind of pull the curtain back on the league.
Wojnarowski also announced that the site would feature a lot of video, helmed by Mannix. Perhaps most intriguingly—and frankly, confusingly—the site will host live, news-breaking shows during important times in the NBA schedule: We’re going to do a lot of video. Chris Mannix from Sports Illustrated, he’ll be on the front lines of that for us. He’s a great writer too, but we’re going to have out of our studio in New York, trade deadline, NBA draft, free agency, we’re going to go live eventually, and break news on air. we have a great set there.
Adrian Wojnarowski was asked on the Garbage Time Podcast with Katie Nolan about how he cultivates his sources. “To me it’s a conversation you have going every day with people,” said Wojnarowski. “It’s a 365 day a year job. And you’re always talking about exchanging ideas, exchanging information. People who do their jobs with teams, they’re in the information business. If you can help them, at times, with what else is going on the landscape, your relationship with them has value.