Today, the Sacramento Kings unveiled an alternative court design for the 2017-18 season. The new black court, reflects the design elements of the team’s global marks, including new logos specific to India and China. As part of the franchise’s mission, the team strives to make basketball the premier sport of the 21st century beyond traditional borders. The team will use this customizable floor through the season when wearing the Global Uniform at home. Building a brand that connects with fans around the world will help create an authentic connection with emerging international basketball audiences, from the court up through jerseys, apparel and more.
Kevin Ding: NBA China photo of Kobe in Haikou today as @NBA announces plan to build + operate China’s first NBA Basketball School, investment in future. pic.twitter.com/6Z4NU5qALh
Stephon Marbury: It’s time to combine. My next move is the best move. Working on the come back to the #nba