Merchandising Rumors

Joel Embiid is giving “The Process” a whole new meaning. The 76ers’ rookie is attempting to trademark the name as part of a larger marketing strategy to sell pre-bottled Shirley Temples and other products, according to two applications filed with the United States Patent and Trademark Office. According to the application, filed through Embiid’s agency CAA Sports, the name could be applied to several different lines of merchandise, including apparel, rubber bracelets, flip flops, children’s books, and “Non-alcoholic beverages, namely, pre-bottled Shirley Temple drinks.”
Kay Jewelers’ Cavaliers championship rings go for between $4,000-$5,000, with the top of the line made of 10-carat white gold accented with 10-carat yellow gold and sparkling diamonds equaling between 1.95 to 2.11 carats. The real rings given to the players, by the way, are 6.5 carats each and feature 400 diamonds, 10-carat white gold, 14-carat yellow gold and weigh a whopping 165 grams. They also include a variety of intricate details the consumer versions don’t.
The Indiana Pacers will celebrate their 50th season by honoring the great players of the past with commemorative bobbleheads to be distributed free to arriving fans on “Decade Games” at Bankers Life Fieldhouse. The season-long celebration begins with the Pacers Opening Night presented by Kroger on Wed., Oct. 26, when the team plays host to Dallas and celebrates the 50th season as Hall of Fame Coach Bobby “Slick” Leonard bobbleheads will be given to the first 15,000 fans. In addition, the Pacers’ first General Manager, Mike Storen, will be recognized along with representatives of the Pacers’ first ownership group.