Imagine a future where you don’t have to drive to the store to pick up a pair of sneakers, or wait on them to be delivered, because you can print them yourself in your own home. According to Nike COO Eric Sprunk, such a future isn’t too far off. Speaking at this weekend’s GeekWire Summit, Sprunk hinted at Nike’s efforts in the field of 3D-printing and how they could change the way people buy sneakers. “Do I envision a future where we might still own the file from an IP perspective – you can’t just have anyone making a Nike product – and have it manufactured in your own home or we do it for you at our store?” Sprunk said. “Yeah, that’s not that far away.”
Following what felt like a brief, but action-packed offseason, the NBA officially returned last night, with the Denver Nuggets and Los Angeles Clippers tipping off the preseason. One of the guys who made the offseason exciting was DeAndre Jordan, who was briefly a Dallas Maverick before re-committing to the Clippers. And good thing he did, because we probably wouldn’t have gotten this hilarious sneaker moment.
Jared Dudley: Happy to announce that I’ve signed a multi- yr deal back with @Nike !!!!!.. Glad to be apart of the family for the last 8 yrs! #livingadream