Sneakers Rumors

LaVar Ball said Wednesday that if Nike, Under Armour or Adidas wants to make a deal with his Big Baller Brand now, the asking price is $3 billion. He also explained that he sees no need to market his products to women. In a wide-ranging, sometimes contentious interview with Fox Sports 1’s “The Herd with Colin Cowherd,” LaVar Ball reiterated that he wants his son, NBA prospect Lonzo Ball, to play only for the Los Angeles Lakers and revealed he has sold 400 to 500 pairs of $495 ZO2 shoes since they launched two weeks ago.
2 weeks ago via ESPN
Storyline: Lonzo Ball Shoes
LeBron James will always be #2 behind Michael Jordan when it comes to business … so says Cris Carter, who says Jordan Brand has a secret weapon to stay ahead of Bron — women. Cris was out in NYC with Nick Wright, the co-host of his new FS1 morning show, “First Things First” — when we asked if LeBron’s brand will ever overtake Jordan as the #1 name in athletic wear.
Those stars waited until they were stars to cut out the middleman. But already LaVar’s called out: the shoe companies, the NCAA, AAU basketball teams run by shoe companies, retail stores taking a cut of shoe and merchandise sales — basically all the gatekeepers of the world he’s trying (to conquer. Is he trying to change the system or work it? That might not matter, as long as at least one of his sons lives up to the hype he’s created for them. “People don’t understand the movement,” he says. “This is a power play to show everybody, ‘Yo, we don’t need you to make this s — .'”
2 weeks ago via ESPN