Thunder forward Kevin Durant has come second in the draft and MVP votings, but nobody in the NBA can touch him nowadays when it comes to pitching products - whether it's shoes, video games or soft drinks. He leads our Commercials Rankings and No. 2 (Kobe Bryant) is not even close.
Nike clearly leads the pack in terms of NBA endorsers, but Chinese brands like Li Ning and Peak are emerging powers.
It will be an interesting offseason in Los Angeles following the early exit from the playoffs. Check the news and tweets coming from La-La Land.
Best transaction: Traded guard Jason Richardson and forwards Hidayet Turkoglu and Earl Clark to the Orlando Magic for guards Vince Carter and Mickael Pietrus, center Marcin Gortat, a 2011 first-round pick and cash on December 8, 2010
Worst transaction: Traded guard Goran Dragic and a future first-round pick to the Houston Rockets for guard Aaron Brooks on February 4, 2011
Executive of the Year: Never
TRANSACTIONS:
SEASON 2012-13
February 21 2013
Traded a second-round pick to the Houston Rockets for forward Marcus Morris and waived center Luke Zeller. Traded guard Sebastian Telfair to the Toronto Raptors for center Hamed Haddadi and a 2014 second-round pick. January 18 2013
Fired head coach Alvin Gentry. October 25 2012
Exercised the contract option on forward Markieff Morris through 2013-14. October 24 2012
Waived forwards Ike Diogu and Solomon Jones. October 1 2012
Signed forward Ike Diogu. August 15 2012
Signed center Jermaine O'Neal. August 1 2012
Signed forward PJ Tucker. July 27 2012 Re-signed center Robin Lopez and traded him to the New Orleans Hornets along with forward Hakim Warrick and cash for guard Jerome Dyson and center Brad Miller from the New Orleans Hornets and guard Wesley Johnson from the Minnesota Timberwolves. July 25 2012
Re-signed guard Shannon Brown. July 20 2012 Signed forward Michael Beasley. July 19 2012 Signed guard Goran Dragic. July 16 2012
Signed guard Kendall Marshall. July 15 2012
Signed forward Luis Scola. July 11 2012 Re-signed guard Steve Nash and traded him to the Los Angeles Lakers for first-round picks in 2013 and 2015 and second-round picks in 2013 and 2014, and signed guard Eric Gordon to an offer sheet. Draft 2012 Selected guard Kendall Marshall (13th overall pick).
SEASON 2011-12
January 3 2012
Waived center Garret Siler. December 29 2011
Signed guard Michael Redd. December 23 2011
Waived forward Marcus Landry. December 22 2011
Waived guard Mickael Pietrus. December 13 2011
Signed guard Ronnie Price, forward Marcus Landry and waived guard Zabian Dowdell. December 9 2011 Waived guard Vince Carter and forward Gani Lawal, re-signed forward Grant Hill and signed guards Sebastian Telfair and Shannon Brown. July 14 2011
Named Elston Turner assistant coach. Draft 2011 Selected forward Markieff Morris (13th overall pick).
Tendered a qualifying offer to guard Aaron Brooks.
SEASON 2010-11
February 24 2011 Traded guard Goran Dragic and a future first-round pick to the Houston Rockets for guard Aaron Brooks. February 6 2011
Signed guard Zabian Dowdell for the remainder of the season. January 27 2011
Signed guard Zabian Dowdell to a second 10-day contract. January 9 2011
Signed guard Zabian Dowdell to a 10-day contract. December 21 2010
Waived center Earl Barron. December 18 2010 Traded guard Jason Richardson and forwards Hidayet Turkoglu and Earl Clark to the Orlando Magic for guards Vince Carter and Mickael Pietrus, center Marcin Gortat, a 2011 first-round pick and cash. November 16 2010
Signed center Earl Barron and waived guard Matt Janning. November 1 2010 Signed forward Jared Dudley to a contract extension. October 21 2010 Exercised the contract option on center Robin Lopez. October 19 2010 Waived center Dwayne Jones. October 11 2010 Waived guard Chucky Atkins. September 27 2010 Signed guard Chucky Atkins. September 24 2010 Signed forward Garrett Siler. September 23 2010 Signed head coach Alvin Gentry to a contract extension. September 15 2010 Named named John Treloar director of player personnel. August 30 2010 Signed center Dwayne Jones. August 5 2010
Named Lance Blanks general manager. August 4 2010
Signed guard Matt Janning. August 2 2010
Signed forward Gani Lawal. July 26 2010
Waived forward Taylor Griffin. July 20 2010
Named president of basketball operations.