When Young started the brand, in 2017, the most popular post-playing job for NBA players might have been becoming a broadcaster, or maybe getting into coaching. In recent years, players like Andre Iguodala and Kevin Durant have begun dipping their toes into the world of venture capital. But Young, along with fellow NBA vet Brandon Jennings, who owns a streetwear brand called Tuff Crowd, have dressed for the job they wanted—and gotten it. The NBA isn’t just the most stylish sports league on the planet, it’s also the only one producing fashion designers.
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Brandon Jennings
Position: -
Born: 09/23/89
Height: 6-1 / 1.85
Weight:168 lbs. / 76.6 kg.
Earnings: $40,141,001 ($44,265,328*)
Born: 09/23/89
Height: 6-1 / 1.85
Weight:168 lbs. / 76.6 kg.
Earnings: $40,141,001 ($44,265,328*)
For Jennings and Young, brand-building was a way to capitalize on their reputations as cult-loved—if not All-Star—players. “It’s yours. It’s something that you own,” Jennings said, when asked about starting Tuff Crowd. “We in the NBA, right? We have a lot of money. Say a guy makes 15, 20 million dollars. Your financial adviser is going to tell you, ‘Just invest in this company,’ or ‘Just do this and do that.’ You’re not really gonna be an owner of anything yet.”
03 Aug 20
“I played with Brandon Jennings, Monte Ellis, Drew Gooden, Keyon Dooling, Andrew Bogut and I had great teammates,” said Sanders. “The fans are dope in Milwaukee and they are longtime fans. It was good to be a part of that community and they really took me in. I felt like I was really a part of the Milwaukee community. There was always a Larry chant. It really felt like I was coming to see my people every day. It was good.”
Brandon Jennings: I played 10 years as a pro. I mean, I’m only 30 so I could still go back and play if I want to, but right now I’m just doing something different in my life that I’m happy with, that I found another love and passion for it. But I don’t know if it’s over yet. You know, I feel like I’m gonna just wake up one day and just start hooping.
Brandon Jennings: I grew to love Detroit. You know, at first met Stan, I don’t think we really got along too well. But when we went on that run, before I tore my Achilles, I just felt like I was coming to myself. You know, I figured it out. You know, I figured out the game. You know, Stan really started trusting me a lot. And he was just running the table for me.
StatMuse: Trae Young is the third youngest player in NBA history with a 50-point game in a win. 20y, 52d — Brandon Jennings 21y, 22d — LeBron James 21y, 154d — Trae Young pic.twitter.com/bOEUFaBSet
