Indiana Pacers executives are discussing a new revenue …

Indiana Pacers executives are discussing a new revenue opportunity that would have been seen as taboo just two decades ago: a corporate logo stitched onto the team’s uniforms. Rick Fuson, the Pacers’ chief operations officer, said the franchise is supportive of having an advertisement on the team’s white, blue and gold jerseys. In fact, Fuson said the Pacers are planning to have a corporate sponsorship deal in place for the start of the 2017-18 season, which is when NBA teams can debut sponsored patches on uniforms. “We are hopeful and look forward in talking to a number of folks who may have interest in that,” he said. “I’m confident that many teams, if not most, will have a great sponsor on the uniform.”

More on Jersey Ads

The NBA announced last month that it would be the first league among the four major sports to allow advertising on regular season uniforms as part of a three-year trial approved by owners. Teams will be allowed to sell advertising in the form of a patch, approximately 2 ½ inches x 2 ½ inches, beginning in the 2017-18 season, coinciding with Nike’s new deal with the league. “First off, hats off to Adam Silver,” Sixers CEO Scott O’Neil told USA TODAY Sports. “He’s a commissioner who will take opportunities and will make the right decision and sometimes the tough decision and he continues to lead through policy. He gives teams the opportunity to drive our business.”
The three-year deal is worth $5 million per season, according to a person with knowledge of the deal. The person spoke to USA TODAY Sports on the condition of anonymity because they are not authorized to speak publicly on the matter.
Sports Business Journal reports Monday that it's unclear how much revenue the NBA will bring in from jersey ads -- which it describes as "smaller than a standard Post-it note" -- but Brett Yormark believes the Nets could rake in between $4 million and $6 million a year from what he calls "naming rights for your team."
Storyline: Jersey Ads
More HoopsHype Rumors
June 30, 2022 | 1:25 pm EDT Update

PJ Tucker unlikely to return to Miami

Alex Schiffer: Multiple teams — including Atlanta, Minnesota, Brooklyn, Chicago and Philadelphia — are expected to compete for PJ Tucker in free agency. All are expected to offer the full mid-level/TPMLE exception. He is unlikely to return to Miami, per sources.
June 30, 2022 | 12:26 pm EDT Update
Re-signing Brunson at a deal that pays him $30 million annually, per Bobby Mark’s calculations, could cost the team $130 million in salary and subsequent taxes next season. That’s without the team using its taxpayer’s mid-level exception, a $6.4-million carveout that the team might need to sign another wing or split among several players asking more than the veteran’s minimum. It’s another calculation the team must make, a financial one dependent on how much Cuban is truly willing to spend. Dallas can’t be blamed for its valuation of Brunson being lower than New York’s. Team sources have certainly expressed surprise and dismay at just how much the Knicks are prepared to offer him. But sometimes, that’s the cost of free agency.