Dwight Howard is in full-on savage mode this NBA offseason. Just take a look at his Twitter account. The Hornets center is tired of all the jokes made at his expense and he’s firing back. It started when one guy decided to make a joke about Howard switching teams four times over the last five years… Howard came back with a viciously offensive (and basketball themed!) momma joke.
May 24, 2018 | 11:39 am EDT Update
Marc Stein: The Magic are interviewing former Hornets coach Steve Clifford this week, according to league sources. As it has throughout its coaching search, Orlando declined comment today
Marc Stein: The known candidates in Orlando’s deliberate search: Steve Clifford (formerly a Magic assistant) and University of Houston coach Kelvin Sampson, who worked with Magic execs Jeff Weltman and John Hammond in Milwaukee twitter.com/TheSteinLine/s…
North Carolina forward Luke Maye has announced he will withdraw from the NBA draft. In a message posted on his Instagram account Thursday morning, Maye said that he would be returning to UNC next season. “I have had a great experience learning from the NBA process and growing as a basketball player during the past couple weeks,” Maye wrote. “Through this process, I have decided that I am going to comeback (sic) to school to improve as a player and finish my college career.”
Television analyst Brent Barry, a 14-year NBA veteran and two-time champion, is a front-runner to land in a complementary role in the Pistons’ front office. Popular ex-Pistons player Tayshaun Prince — who is completing his first year in the Memphis front office — will also be a strong candidate to join Stefanski in Detroit, league sources said.
Corporate sponsors spent an estimated $1.12 billion on the NBA this season, fueled by the new sponsorship patches on team jerseys. That figure comes from IEG/ESP, a division of ad agency WPP that tracks sponsor spending and ROI on the major US sports leagues. This is the first time NBA sponsor spend has topped $1 billion. For comparison, it puts the NBA between MLB ($892 million) and the NFL ($1.25 billion) in sponsorship spend. The $1.12 billion is 31% higher than the $861 million in NBA sponsor spend last season, a much bigger increase than was projected. Sponsorship spend in the big four pro leagues typically gets bigger every year, but the NBA spend grew by far more than expected.
The jersey patches only account for $137 million of this year’s total, IEG/ESP says. That’s a small chunk of the $1.12 billion, but it’s $137 million that is entirely new this season, since the patches are new. The average patch deal pays a team $6.5 million per year, and most are two-year deals. The lion’s share of the $1.12 billion comes from league-level sponsors: big blue-chip consumer brands like Anheuser-Busch InBev, American Express, Frito-Lay and Gatorade (both part of PepsiCo), Nike, and State Farm, which IEG/ESP says is the No. 1 most active NBA sponsor. “Our partners continue to activate with us at extraordinary levels and integrate into our platforms year-round,” says the NBA’s SVP of global partnerships Kerry Tatlock.
May 24, 2018 | 10:36 am EDT Update
Adrian Wojnarowski: The Detroit Pistons have hired Grizzlies executive Ed Stefanski as a senior advisor responsible for overhauling the franchise’s basketball operations, league sources told ESPN. Stefanski will assess the current front office, and oversee the process of hiring a GM and coach.