Kevin Durant has turned a criticism into a clever marke…

Kevin Durant has turned a criticism into a clever marketing ploy. When the Finals MVP left Oklahoma City for the Golden State Warriors in free agency last offseason, fans deemed it a weak move, with some going as far as calling him a “cupcake” for bolting to play for the team that knocked him out of the playoffs. In fact, when he returned to Oklahoma City to face the Thunder last season, one fan even dressed as a cupcake. But the worm has turned. On Nike’s website, Durant’s new sneakers, set to release on Sept. 1, have a very interesting theme. The sneakers, which are deemed as the “Red Velvet” KD 10s, have a rather unique backdrop of … yep, you guessed it, cupcakes!

More HoopsHype Rumors
September 24, 2021 | 3:01 pm EDT Update
The emergence earlier this month of Rosas’ consensual romantic relationship with a female team staff member, after Rosas’ tense dealings with eventual successor Sachin Gupta over a Houston offer to Gupta that he was prevented from accepting, gave Taylor the needed justifications to make the change now. Photographic evidence of Rosas in a romantic clinch with his co-worker was widely circulated across the league on Wednesday after his dismissal and promptly usurped even the Simmons situation as the No. 1 topic on the NBA grapevine.
Storyline: Timberwolves Front Office
Example: During the Las Vegas summer league, word circulated that Lore and Rodriguez would have loved to have made a run at Toronto’s Masai Ujiri to lead Minnesota’s front office. Ujiri recently signed a lucrative contract extension to stay with the Raptors — and the Wolves realistically had no shot at him — but the whispered interest only reinforces the notion that Lore and Rodriguez want to make splashy hires.