“The presumption that there’s been an immediate los…

“The presumption that there’s been an immediate loss — I think that number is much lower than the crazy numbers that have been thrown around,” said Rick Burton, a professor of sports management at Syracuse University’s Falk College. “The fact that a preseason game was pulled from being on air in China, or the fact that some sponsors have temporarily pulled out, I think that amount is relatively small. The bigger question is what’s the long-term ripple effect here.”
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