Business Rumors

Revenue projections for the league this season were missed by about $1.5 billion, the person said. The losses were the result of a combination of factors — the shutdown caused by the pandemic, the cancelation of 171 regular-season games, completing the season in a bubble at Walt Disney World without fans, the nearly $200 million price tag for operating that bubble and a yearlong rift with the Chinese government that saw NBA games not shown on state television there.
Storyline: Coronavirus
The NBA spent $180 million to operate 100 days of basketball in its Disney bubble, but the steep investment allowed the league to stop the loss of $1.5 billion in projected revenue. According to sources familiar with the league’s finances, the Disney restart allowed the NBA to stem the loss of about $1.5 billion in expected revenue, the bulk of the money tied to national and local television revenue followed by league sponsorships.
Storyline: Orlando Bubble