Maverick Carter Rumors
The SpringHill Company, an entertainment & production company founded by LeBron James and his business partner Maverick Carter, announced yesterday that a group of investors was acquiring a “significant” minority stake in the company. The investment group was led by New York-based private equity firm RedBird Capital Partners and included Boston Red Sox & Liverpool owner Fenway Sports Group, apparel giant Nike, and “Fortnite” maker Epic Games. The deal reportedly values The SpringHill Company at $725 million and Maverick Carter (CEO) & LeBron James (Chairman) will still maintain a controlling interest.
LeBron and Maverick had capital, access, and distribution when they started SpringHill years ago, three of the main ingredients to building a success production company, but partnering with RedBird Capital, Fenway Sports Group, and Epic Games will multiply that. Of course, the nine-figure capital infusion supercharges everything. Still, the access can’t be understated either. RedBird’s portfolio of investments includes YES Network, the regional sports network of the NY Yankees, the XFL, a relationship with the NFL, and even a European football club.
LeBron James’ SpringHill Company is moving into new territory, backed by some of the biggest names in sports, apparel, and gaming. The media company received a major investment — led by RedBird Capital Partners and joined by Nike, Fenway Sports Group, and Epic Games — at a $725 million valuation. Existing stakeholder UC Investments upped its stake. James and CEO Maverick Carter will maintain a controlling stake.
NBA superstar LeBron James, Drake and Maverick Carter are set to executive produce Black Ice, a feature documentary about the game of hockey’s racial reckoning. The film from Uninterrupted Canada and The SpringHill Company, which was founded by James and business partner Carter, is about Black hockey players facing systemic racism in the sport and will be directed by Oscar nominee Hubert Davis.
Joe Pompliano: They let LeBron bring his own bottle of tequila into the arena tonight 😂 LeBron James, Maverick Carter, Rich Paul, Anthony Davis, and Draymond Green are all investors in the “Lobos 1707” brand. LeBron James: They let me??? Ok we’ll go with that! “BYOT” Bring Your Own Tequila! 😄😎🐺🐺🐺🐺🐺 @Lobos1707
SpringHill Co., led by LeBron James and Maverick Carter, is in early discussions with a range of potential investors to sell a piece of the media and entertainment firm that would value it at upwards of $750 million, Variety confirmed. The inbound interest in SpringHill has ranged across industries. Parties that have engaged with SpringHill on a potential deal have included Nike, as well as streaming-video providers and tech companies, according to a source familiar with the talks.
The 120-employee SpringHill’s projects include “Space Jam: A New Legacy,” starring James alongside a crew of Looney Tunes favorites, which Warner Bros. is releasing July 16 on HBO Max and in theaters. The company also is currently in production on “House Party” for New Line, as well as the Adam Sandler-led “Hustle” for Netflix. And on Monday, ViacomCBS’s Nickelodeon and Awesomeness Films announced an original live-action movie “Fantasy Football,” executive produced by SpringHill Co. in partnership with Genius Entertainment, about a 15-year-old girl who discovers she can control her professional football player dad’s prowess on the field through her video game; production is set to begin in early 2022.