Following in the footsteps of fellow ballers like Kobe Bryant (Kobe Studios), Lebron James (SpringHill Entertainment), and Stephen Curry (Unanimous Media), NBA All-Star and Dwight Howard is getting into the film business. The Washington Wizards center, via Mansa Productions, has come aboard as an executive producer of Percy, an anti-GMO indie film starring Oscar-winner Christopher Walken, Christina Ricci, and Zach Braff.
Dwight Howard: “When I read the script for Percy, I connected with it in a major way. I’ve always been passionate about farming. Most people don’t know that I own a farm outside of Atlanta. I understand the struggles of farmers, the connection to the land and its natural environment. Percy, as result, was a natural fit for my first film investment. This film is important especially with all the environmental issues we are currently facing.”
Kevin Durant’s “Swagger” is headed to Apple. Apple has greenlit a new television drama from the NBA superstar, a person familiar with the matter told CNBC. The deal marks another marquee project for the company, which is slowly building up its media library for an . Apple plans to spend at least $1 billion this year on content, which will come for free on its future devices, according to sources.
Chris Robinson, best known for his work on the Fox TV series “Star,” has been tapped to direct Universal’s untitled LeBron James movie. Juel Taylor and Tony Rettenmaier wrote the script for the film, which is based on James and Buzz Bissinger’s book, “Shooting Stars,” and the events of James’ life. Taylor is an alum of the Universal Writers Program, which aims to find up-and-coming and experienced creators who incorporate diverse and global perspectives into screenwriting.