Social Media Rumors

A simple Google search results in article after article praising its commitment to progressivism. Even the NBA’s relaxed attitude toward social media and the sharing of gifs and highlights is framed as a form of progressive marketing. The word in that sentence to concentrate on is the last one: marketing. As Richard Lapchick, the director of the Institute for Diversity and Ethics in Sport at the University of Central Florida told The Atlantic, the NBA has consistently received higher grades than all the other male major pro sports leagues when it comes to race- and gender-based diversity. They do so partly because such practices are viewed as a “moral imperative,” he said. But also, “[the NBA] was the first league to understand that diversity and inclusion are also business imperatives.”
Posting under the Twitter handle @MuskieBobber, which Bob Muscala says on his web page is his account, the elder Muscala tweeted, “Butler behavior not a ‘dust up’. This is egomaniacal, African American mental illness. A person with direct knowledge of the situation also confirmed to USA TODAY Sports that Bob Muscala posted under that Twitter name. The person requested anonymity because they were not authorized to speak publicly about the situation.